Hi so If I am a distributor selling a product e.g chocolate for £10 to my customer but my customer (middleman) wants me to price his customer (consumer) directly with 10% cover on it for the middleman how do i calculate this? £10 ÷ 100= 0.10 x110=£11 however when my customer (middleman) sees this price he will look for his cost so he will £11÷100=0.11x90%=£9.90 so how much do i need to charge his customer so that when takes away his 10% it equals to the cost of the product and will not come out of my margin? The end price to the consumer does not matter as long as the -10% always equals to the £10 is there a formula that i can always use to get this percentage?
