Markup Reverse

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Hello All,

I am trying to figure out how to mark something up then reverse it.

I am selling an item for $100 and I need to cover a 15% advertising expense. I want to net $100 after advertising is paid for. How do I figure out what percent I should markup the $100 item to pay for the 15% advertising and still come out with $100?

Thanks for any help!

Chris Edwards
 
Hello All,

I am trying to figure out how to mark something up then reverse it.

I am selling an item for $100 and I need to cover a 15% advertising expense. I want to net $100 after advertising is paid for. How do I figure out what percent I should markup the $100 item to pay for the 15% advertising and still come out with $100?

Thanks for any help!

Chris Edwards
Let me make sure I understand this problem. The advertising expense will equal 15% of the final sales price, and you want to net 100? In that case

\(\displaystyle s - 0.15s = 100 \implies 0.85s = 100 \ implies s = \dfrac{100}{0.85} = \dfrac{10000}{85} \approx 117.65.\)
 
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