The case Problem:
Knowns: 60 minute prepaid phone card is $30.00, Cost is .20 per minute sold, $2.00 setup fee
X=profit per card
X=(rev per crd)-((60*.20)+2)
X= $16.00 per card sold.
THEN
Marketing expense per mailing insert is .04
What is the response rate to break even on mailings.
A given formula which when ran against math help comes back as “NO Solution”
But I was given the answer of (R = .25)???
30 - ((.20*60) + 2 + (.04 / R) = 0
Then the statement was made that the break even point is
1 sale out of 400 is break even.
How do they come up with the R=.25
And
The 1 out 400 = break even.
Thanks for your help.
Knowns: 60 minute prepaid phone card is $30.00, Cost is .20 per minute sold, $2.00 setup fee
X=profit per card
X=(rev per crd)-((60*.20)+2)
X= $16.00 per card sold.
THEN
Marketing expense per mailing insert is .04
What is the response rate to break even on mailings.
A given formula which when ran against math help comes back as “NO Solution”
But I was given the answer of (R = .25)???
30 - ((.20*60) + 2 + (.04 / R) = 0
Then the statement was made that the break even point is
1 sale out of 400 is break even.
How do they come up with the R=.25
And
The 1 out 400 = break even.
Thanks for your help.